English
日本語

Seal M on CROSS, the reason for nearly 300,000 DAU: Reading the design of the user flow that added Web3 as an afterthought.

Seal M on CROSS, the reason for nearly 300,000 DAU: Reading the design of the user flow that added Web3 as an afterthought.

This analysis examines the background of how Seal M on CROSS rapidly approached 300,000 daily active users shortly after its global launch. It organizes insights that can be applied to Japanese IP as a blockchain conversion model for classic IP, including the design that optionalizes Web3 features, the pathways connecting CROSS Play to CROSS Wave and SHILTZx.

NEXUS CO., Ltd. and PLAYWITH KOREA Inc. are jointly launching the MMORPG "Seal M on CROSS" on March 19, 2026. The game has already attracted 30,000 players during the open beta period, and additional servers have been added due to high demand. The pre-registration exceeded 220,000 accounts, and the game features a selection of front-line blocking functions designed to enhance the initial gameplay experience.

Seal M on CROSS: The Meaning of the First Movement

Seal M on CROSS is a MMORPG developed for PC and mobile using the 'Seal Online' IP, which has a nostalgic flair. The global launch began on March 19, and by March 24, the daily active users reached 30,000. The operation side is increasing the number of servers to accommodate the demand, adding six servers, and in the Southeast Asia region, it has a tight competition among users, including Titan, Indonesia, and Philippines. On Google Play and the App Store, it has ranked high since its launch, and the initial engagement is confirmed to be strong even in terms of numbers.

Preparation stage to support 2,220,000 cases before the event.

The importance of discussing the initial speed is that it is not just about the usual pre-registration before launch, but rather that the strategy for participation types using CROSS Play has been progressing. On April 4th, the pre-registration exceeded 150,000 cases, but by the official launch time on March 19th, it had increased to 220,000 cases. Not only is it about creating the announcement's reception, but it also visualizes the participation actions before the game starts, and the increased connections within the platform can be observed. The entry point for acquiring the rewards has not been announced, and the points that have changed for participation are particularly noteworthy.

Design for Web3 transformation

The official site of Seal M on CROSS is the most powerful statement that "gameplay comes first." In reality, the flow of Shiltz Ranking, Shiltz Pass Mission, Shiltz Crystal, and SHILTZx is structured in a way that emphasizes gameplay, evaluated on a seasonal basis, and connected to the ongoing ranking system. Even in the introduction of PlayToEarn, the loot chance is not a necessity, and it is stated that if you focus on the main content as an MMORPG, you can progress even without being involved in the token economy. The initial design of the Web3 participation's psychological burden is intended to be minimal, allowing for a more inclusive user flow.

Why do I want to take on beginners?

In the game "Blockchain Game," the areas where you can start a disconnection include the wallet connection, gas fee resolution, and the initial operation for token purchases. Seal M on CROSS is delivered to the usual MMORPG experience, and the value connection was returned to the next stage. Within the game, players will gather to link points, ultimately distributing Shiltz Crystal. Shiltz Crystal can be exchanged for SHILTZx, but the acquisition route is limited to token distribution or DEX purchases. A single token corresponds to a fixed distribution of 1000 units. The output quantity will be announced, and participation in that event is non-compulsory, so it is designed to leave behind the layers of exploration and the same world.

The CROSS intersection is a gain and transfer.

The reason for the growth shown by the operators is due to the presence of the entire CROSS framework rather than just the game unit. CROSS Play supports the participation of subscription-type missions before the launch period, and CROSS Wave has received the participation of distribution partners. On February 24th, at 2:00 PM, 200 players participated in the Seal M related strategy on CROSS, and the results of the AI analysis are being distributed. The configuration for reporting functions to intermediate distribution partners, not just the upper distribution partners, is designed to create a continuous output rather than just a single investment in advertising costs. The points where user acquisition, topic control, and continuous engagement are divided by various functions will be considered effective for the reactivation of the classic IP.

The SHILTZx line to the endpoint is not a terminal point but an intermediate point.

SHILTZx is not just a simple exchange interface, but holds the role of facilitating the import trade of limited Ooparts. The delivery line is not in the form of 'selling to collect customers,' but rather in the form of 'continuing to require supplies for the results of the adventure.' As a launch strategy, 780,000 CROSS tokens are distributed, and reports have been made on the movement of the initial job transfer and guild entry. The new user will mostly follow the in-game objectives, and afterward, there will be a flow connected to the production line of CROSS. Rather than just pushing Web3 to the forefront, the design that allows for practical experience in game development is likely to support the transfer rate.

Display anomalies that can be seen in Japan IP

Japan's classic IP is being tested for blockchain transfer, and it is noteworthy that NFT sales and token launches are being prioritized. In Seal M on CROSS, a strategy called 'Journey's and Invitation' has been established for the old work user base, and efforts are being made to modernize existing titles by integrating new content and cross-promotional campaigns. Without undermining the efforts of existing communities, it is a framework that has been built to bridge to new economic zones. Even with Japanese IP, the approach of prioritizing the production of assets before the continuation of old works, the organization of distribution channels, and the necessary Web3 integration is a way to adopt three pillars that will likely make the fan psychology more delicate.

The management company is also incorporating a directional nature. Mr. Kim Hak-joon of PLAYWITH KOREA mentioned that the strong interest in pre-registration is reflected in the actual management indicators. Mr. Henry Chang of NEXUS explained that the combination of CROSS Play, CROSS Wave, CROSS Shop, and CROSS Pay will enhance the group's global presence. It is not just about selling unique functionalities, but rather a comprehensive approach that includes gathering customers, flow, decision-making, and UGC-based governance, which is likely to be a central reason for establishing the Web3 transformation of the classic MMORPG.

Matome

Seeing Seal M on the CROSS main test is a point where the existence of Web3 functionality is more important than anything else, and whether Web3 functionality can be positioned somewhere is a crucial point. The entry is a purely general game experience, the regulation is the distribution network, and the production continuity is a sequence that, if collapsed, will definitely carry real meaning in the case of existing IP. Even regarding Japanese IP, it is not necessarily something that should be sold first, but rather there is a reason for wanting to continue.

sealm Dapps

Seal M on CROSS

“Seal M on CROSS” is a casual MMORPG based on the IP of the classic hit MMORPG “Seal Online.” Set in the fantasy world of “Shiltz,” the game follows an adventure that unravels the mystery of a lost hero amidst the conflict between Elim, the God of Light, and Varie, the God of Darkness.

Players can choose from a variety of classes, such as Knight, Mage, and Priest, and enjoy classic MMORPG elements including field exploration, monster hunting, cooperative field boss battles, lifestyle content like fishing and socializing, and item trading in the marketplace.

Furthermore, the game is designed to be accessible to casual players thanks to its adorable monsters, pets, and comical world setting. A key feature is its adoption of a “Play-to-Value” ecosystem, where gameplay experiences and progression achievements are linked to digital assets on the blockchain, offering a new gaming experience that naturally integrates “play, achievement, and asset value.”

■ Blockchain Integration (CROSS Ecosystem)
Designed so that playtime and achievements are linked to digital assets, suggesting the potential for value even outside the game.
■ Casual MMORPG Design
Features approachable 3D cartoon-style graphics that carry on the legacy of “Seal Online.”
■ Diverse Class System
Multiple classes exist, including Knight, Mage, Priest, and Jester, allowing for strategies tailored to your playstyle.
■ Pets & Garders (Mounts)
Enhance exploration and combat with trainable pets and Garders that boost movement speed.
■ Social Features
Emphasizes player interaction through features like the “Seal Talk” chat function and a couple system.
■ Combo Combat System
Each character has unique combo actions, adding dynamic action to combat.

◾️Basic Information
Game Title: Seal M on CROSS
Genre: Casual MMORPG
Compatibility: iOS / Android (Mobile-focused)
Price: Free-to-play (with in-app purchases)
Development Status: Scheduled for release (April 2026)
P2E: Yes (Play-to-Value model, suggests asset integration)
Blockchain: CROSS Ecosystem (Details undisclosed)
Tokens: Undisclosed (Suggests integration with in-game assets)
NFT: Digital representation of gameplay achievements (Details undisclosed)
Provider/Developer: PLAYWITH Inc
Whitepaper URL: Unconfirmed
https://www.sealm.com/

Translated with DeepL.com (free version)

Related Article

The classic MMORPG "Seal M" will launch globally with CROSS chain support—official service starts on March 19 after 2.2 million pre-registrations.

The classic MMORPG "Seal M" will launch globally with CROSS chain support—official service starts on March 19 after 2.2 million pre-registrations.

Newest News