Dentsu and SUSHI TOP MARKETING Offer New Experiential Value in Audience Participation Event "Ohayo Asahi Park 2024" Utilizing NFTs
SUSHI TOP MARKETING and Dentsu are co-developing "Minna no Ashiato" which has been selected for the ABC TV-hosted "Ohayo Asahi Park 2024." In a participatory puzzle-solving game, participants will receive participation certificate NFTs. The initiative aims to digitally enhance the event experience and offer new fan experiences utilizing blockchain technology.
2024.11.12
